A digitally rendered representation of Target Center provides prospective attendees the opportunity to preview sightlines and amenities from various locations within the venue before purchasing tickets. This technology allows users to explore available seating options and select the best fit for their needs, including factors like proximity to the stage, aisle access, and views of scoreboards or other displays. An example would be a user comparing views from the lower bowl to those in the upper levels to determine the preferred vantage point.
This technological advancement offers several advantages to both consumers and the venue. For patrons, the ability to preview their potential experience reduces the risk of purchasing undesirable seats, increasing customer satisfaction. For Target Center, this tool streamlines the ticket purchasing process, potentially leading to higher sales conversions. Historically, seat selection relied on static seating charts, which offered limited perspective and could lead to disappointment. This innovative visualization technology offers a significant improvement in the customer journey.