This phrase refers to sleepwear featuring the character Jack Skellington from Tim Burton’s “The Nightmare Before Christmas,” sold by the retailer Target. Such merchandise typically includes a range of styles, sizes, and designs, catering to various age groups and preferences. An example might be a two-piece set with a long-sleeved top displaying Jack’s iconic face and striped pajama bottoms.
Licensed character apparel contributes significantly to both the entertainment and retail industries. For consumers, these products offer a tangible connection to beloved characters and stories, allowing for personal expression and a sense of community. Retailers benefit from the established popularity of these characters, driving sales and brand engagement. Historically, licensed merchandise, especially surrounding holiday-themed films like “The Nightmare Before Christmas,” has proven particularly successful, often becoming collectible items.
