An optical center located within a Target retail store in Glendale, Wisconsin, offers eye exams, eyewear products, and vision care services. This co-location model provides customers with convenient access to vision services while shopping for other goods.
Integrating optical services within a larger retail environment offers increased accessibility and affordability for vision care. This model benefits consumers by streamlining their shopping experience and potentially offering competitive pricing. Historically, this approach reflects a broader trend in retail towards offering a wider range of services under one roof, enhancing customer convenience and driving foot traffic.
