This term refers to a specific product sought by consumers: a costume resembling a bowl of breakfast cereal, available for purchase at Target stores. An example might be a tunic shaped like a bowl, printed with a cereal brand logo and filled with fabric cereal pieces. Often, these costumes are chosen for Halloween or themed parties.
Locating such niche costumes can be challenging. Large retailers like Target, offering a wide selection of seasonal items, often become the primary focus for consumers. The availability of these costumes indicates consumer demand for playful, easily recognizable pop culture-related attire. Furthermore, it exemplifies the commercialization of everyday objects and their transformation into costume designs. Historically, costumes have evolved from traditional representations to incorporate more modern, commercially influenced themes.