This term refers to a specific type of apparel featuring the iconic character Charlie Brown, typically sought after by consumers at the retail chain Target. An example might be a yellow t-shirt with a black zig-zag stripe across the middle, reminiscent of Charlie Brown’s signature attire.
The popularity of such merchandise stems from the enduring appeal of the Peanuts comic strip and its characters. Offering these items at a widely accessible retailer like Target allows a broad consumer base to acquire nostalgic and recognizable products. This contributes both to the retailer’s sales and the continued cultural relevance of the Peanuts brand.