This phrase signifies a specific product category offered by a major retailer: backpacks in the color blue, available for purchase at Target stores. It represents a convergence of color preference, product type, and retail location. A shopper seeking this specific item likely has a practical need for a carrying device, a preference for the color blue, and a chosen retailer based on factors such as convenience, price, or product selection.
Locating such a niche item demonstrates the specificity allowed by modern retail systems. The ability to filter and search for very specific items is a key benefit for consumers in the current retail landscape. It saves time and effort by quickly narrowing down options. Historically, finding a particular item required more physical browsing and potentially visits to multiple stores. Online retail, exemplified by Target’s website and app, allows shoppers to rapidly refine search parameters, making the process of finding precise products much more efficient. The availability of such specific products also reveals insights into consumer demand and retail trends.